Buyers Guide to Cannabis Point-of-Sale (POS) Systems

Buyers Guide to Cannabis Point-of-Sale (POS) Systems

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It's difficult to find unbiased information about cannabis Point-of-Sale (POS) systems. How do you know which options to choose and which features are important? Unlike most other industries, there are limited choices for cannabis retail POS software and hardware because of reporting and compliance requirements. In this guide we take a look at the most popular providers, which features to consider, and what you can expect to pay. Tips for Choosing a Cannabis POS system To find the ideal POS, retailers should first consider compliance, integrations, and support: Compliance: Colorado dispensaries and delivery services require a POS system that integrates with Metrc. In addition, medical dispensaries will need a system that is HIPPA and MED compliant.Integrations: Decide which integrations are most important (weedmaps, ecommerce software, delivery apps, etc) and use…
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Taking Marijuana Marketing to the Next Level with Video Strategy

Taking Marijuana Marketing to the Next Level with Video Strategy

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When it comes to promoting your marijuana products and brands online, you need to think outside the box. Great content and expressive storytelling can take you a long way but nothing compares with the value of videos for engaging with the audience. A video strategy, therefore, is the best thing you can invest in for taking your marijuana marketing plan to the next level. But running an effective video strategy is more than creating and uploading random videos because this approach wouldn’t get you the results you expect. Rather, you should follow a clear plan of action that has the potential to drive engagement, education, and awareness. Here are some smart ideas that can help you create a winning video marketing strategy. Follow the target audience The secret to creating…
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Key Points to Include in Your Dispensary Standard Operating Procedures PDF

Key Points to Include in Your Dispensary Standard Operating Procedures PDF

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Creating a dispensary standard operating procedure PDF probably isn’t at the top of your mind, especially when you’re focused on the day-to-day responsibilities of running your business. After all, when most people hear the term “standard operating procedure”, or SOP, they often think about major corporations that have hundreds or thousands of employees. Dispensary Standard Operating Procedure PDFs - Why Have Them? No matter the size or age of your dispensary, creating a SOP can prove invaluable to your business. SOPs can boost teamwork, efficiency, internal communications, and also your sales. This is because you can include things such as customer interaction guidelines, sections for newly implemented laws and regulations, and have detailed instructions for your employees to handle all operations from day to night. Do your budtenders know what…
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Dispensary Marketing for Beginners: A 5-Point Guide

Dispensary Marketing for Beginners: A 5-Point Guide

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If you’re ready to invest in dispensary marketing but don’t know where to begin, you’re not alone. There are so many marketing possibilities to consider that it’s difficult to know where you should be focusing your time and effort. In our guide, we’ll explain the areas you should focus on to grow your dispensary, even in the midst of a global pandemic. Dispensary Marketing Tactics That Yield Results When it comes to marketing, it can be difficult to justify the return of your time, effort, and resources - especially in the digital age. Fortunately, digital marketing tools such as dispensary SEO make it possible to understand exactly how your efforts are paying off. Tools like Google Analytics provide powerful insights when used correctly. Here are the top 5 measurable strategies…
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Ballard: One of the Coolest Places to Visit a Seattle Dispensary

Ballard: One of the Coolest Places to Visit a Seattle Dispensary

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Welcome to Ballard, Seattle: one of the coolest places to visit a Seattle dispensary! Ballard has a rich history as a Scandinavian fishing and railroad town, so there are lots of outdoor adventures, mom-and-pop shops to visit, and good times to be had by all. Ballard: One of the Coolest Places to Visit A Seattle Dispensary You may have never heard of Ballard, but after just a day here, you’ll understand why it’s one of Seattle’s most popular neighborhoods. The district is known for its parks, restaurants, shops, pubs, breweries, and yes - dispensaries! Here’s what to do before and after you visit a Seattle dispensary! What Are the Top Attractions and Activities in Ballard? While Seattle certainly has a lot of unique neighborhoods, Ballard arguably has the widest variety…
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